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Job Requirements of Marketing Analyst:
-
Employment Type:
Contractor
-
Location:
Rhode Island, US (Onsite)
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Marketing Analyst
Careers Integrated Resources Inc
Rhode Island, US (Onsite)
Contractor
Job Title: Marketing Analyst
Location: Fully Remote 02895
Job Duration: 6+ Months
Shift: Monday to Friday, 8:00 AM – 5:00 PM.
Key Responsibilities:
Required Qualifications:
Preferred Qualifications:
Bachelor’s degree or equivalent work experience.
Location: Fully Remote 02895
Job Duration: 6+ Months
Shift: Monday to Friday, 8:00 AM – 5:00 PM.
Key Responsibilities:
- The position will support the marketing and communications programs for member prospects and existing Client Health of Illinois Medicaid members.
- Assist in developing strategies to promote the HealthChoice Illinois Medicaid program.
- Implement multi-channel automated campaigns in Salesforce Marketing Cloud.
- Collaborate with a variety of internal and external teams to implement campaigns while achieving desired results and measurable goals and ROIs.
- Work with department leaders to determine market-specific needs to implement a tailored program that brings in new members and retains existing members.
- Help develop and coordinate marketing and communications programs.
- Track and report out results to various business leaders across the health plan.
- Facilitate the development of project briefs with actionable insights.
- Serve as content editor to all marketing communication materials.
Required Qualifications:
- 3-5 years’ of relevant experience in marketing and communications with preference for experience in health care or related industries.
- 1-3 years’ experience with Content Creation.
- Omni-channel marketing experience, with a focus on digital and email marketing.
- Proficient in Microsoft Word, Outlook, PowerPoint, Excel (pivot tables, x/v lookup, using formulas), and SharePoint.
Preferred Qualifications:
- Knowledge of Medicaid or health care marketing preferred.
- Analytical skills, strategic thinking, and creative problem solving.
- Effective time-management and organization, with the flexibility to quickly adapt to changes.
Bachelor’s degree or equivalent work experience.
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