Digital Designer

Job title : Digital Design Manager

Reports: Creative Director, Marketing

Location: Merrillville Indiana (Remote)

Duration : 3 Month

** 7 to 10 years candidate

Client is a natural haircare and beauty brand focused on providing innovative,

natural products for the textured hair category and historically underserved customers.

Founded in 2014 by Monique and Melvin Rodriguez, who continue to lead the company,

Client mission is to educate, empower, and excite its customers and the broader

community.

The company’s community initiatives include programs like More Than a

Strand, which seeks to strengthen the bond between mothers, daughters and young girls across the United States, Caribbean and Africa.

Job Summary:

Client is looking for a Digital Designer Manager to support our fast-paced

eCommerce and Direct-to-Consumer (DTC) channels.

The position is responsible for delivering effective, aesthetic, on-brand, and on-strategy creative for web pages, email

promotional creative, email templates, and other associated graphics.

This person must

be highly organized, self-motivated, solutions-oriented and able to think creatively and

quickly.

Excellent project management, communication skills and attention to detail are

essential for the position.

This is a fast paced role (organization) that requires someone

with a high capacity, attention to detail, and an ability to develop creative and effective

solutions that align with the goals and objectives of the company.

Primary Responsibilities:

Produce and manage the designs for email campaigns, email templates, webpages and banners. Review all creative briefs with authors to understand project objectives. Bring innovative digital ideas to life with superior creativity.

Lead and manage across all phases of strategy, development, contracting, preproduction, production on set, post production, distribution).

Work with the DTC team and developers to ensure aesthetics are aligned with

usability, accessibility, and web standards. Work with developers to ensure proper implementation within a web environment and ensure consistency and integrity of the creative vision.

Collaborate with the team to conceptualize and translate create marketing requirements into compelling, appropriate campaigns and designs.

Ensure consistency of brand and creative across digital customer touch points.

Understanding of customer segmentation and design of email versioning as it relates.

Manage a high-volume of requests, while meeting project deadlines and demonstrating a commitment to accuracy and thoroughness

Maintain brand guidelines and ensure assets hold brand consistency

Partner with DTC team to leverage performance data and learnings to iterate optimizations to campaigns

Special projects and other duties relating to graphics or marketing may be assigned

Work successfully with the Creative Director to create and maintain schedules

and estimates that fit within those of the larger campaign. Obtain approvals of casting, locations, and any other shoot elements requiring sign-off before shooting begins.

Feel confident that the assignment specifications and schedule are realistic, and if not, communicate appropriately.

Manage digital marketing design hub.

Education and Experience:

BA/BS graphic design

5-7 years digital design experience

Exceptional design portfolio, retail industry experience preferred

Strong Adobe Creative Suite experience (Photoshop, Illustrator and InDesign)

Experience with HTML & CSS, including responsive design

Shopify Plus and Klaviyo experience a must

Minimum 3 years experience designing for e-Comm, social platforms, email and paid advertising

Excellent organization, time management, and prioritization skills

A detail-oriented, collaborative, team-player

Must Have

1. Execute with Excellence - Previous role experience within Initiative Leadership, Project Management, Marketing Specialist, or Work Process Ownership.

Demonstration and Implementation of work processes, workflows, working with Multifunctional Resources/Teams.

Acts as a business owner with great sense of urgency and focus to manage multiple projects/priorities with the organization and attention to detail.

High Capacity to lead multiple projects at any given period.

2. Lead with Courage – Ability to demonstrate Leadership to set direction/priority for others, hold others accountable to deadlines, develop execution plans, and work collectively across functions and suppliers. Can manage expectations and engagement across all business functions.

3. Embraces Change – Is open and flexible/adaptable to change by seeking out and readily accepting new ideas, experiences, skills, opportunities, and new work processes.

4. Excellent Communications/Collaboration skills to lead meetings, listening to feedback/input to put into clear actions, written updates to Initiative teams/leadership, peers and escalate help requests/issues. Strong Collaboration with internal and external partners.

5. Strong Problem-solving skills to quickly identify and resolve issues to root cause, access risk and determine approach/next steps to mitigate.

6. Champion Productivity- Demonstration of skills/experience to analyze data for utilization in results reporting (written/oral), gap analysis, loss analysis and work process improvement. Is capable to demonstrate mastery within Microsoft Word, Excel, Power-point and Office 365 Tools.

Skills Needed:

Leadership, Embraces Change/Agile, Collaborative, Develops Others, Operates with Discipline, Business Mastery, Technical Mastery.

• Adobe Dimension

• Squarespace

• Canva

• Digital Marketing

• Color Theory

• SEO

• Adobe Illustrator

• CorelDraw

• Social Media

• Photography

• Digital Illustration

• Web Design

• Print Production

• UX/UI Design

• Typography

• Digital Design

• Adobe Photoshop

• Content Management

• Responsive Design

• Digital Marketing

• Color Theory

• Social Media

• Adobe InDesign

• ProCreate

Figma

Other Responsibilities :

Works on numerous assignments across a broad range of marketing material, including landing pages, email templates, and social media ads Designs, produces and manages digital marketing media Execute and guide projects from conception to roll out, ensuring appropriate design strategy Collaborates with the digital solutions group and marketing managers, ensuring that all designs align with the brand and marketing objectives while meeting usability and website standards. Influences and guides the digital marketing strategy through the visual experience and digital brand Transforms concepts into intuitive high-performing digital marketing materials Presents design ideas, concepts, and prototypes with marketing managers, collaborating to achieve project goals Education and Experience Bachelor s Degree and 4+ years experience in digital design or related field (ux, ui, web design, visual design, graphic design, etc.) Or 10+ years of equivalent work-related experience